Fiona.
Fiona Stevenson is Associate Director of Marketing at LEX Reception. She brings 20 years of B2B marketing experience across SaaS, professional services, retail, and the public sector. Her particular interest is customer insights - she believes good marketing starts with an honest understanding of what buyers actually need. She writes about legal operations, client experience, and practical growth for law firms.
Top picks.
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Business TipsCan Legal Answering Services Scale With a Growing Law Firm?
Short answer: Yes. A legal answering service can scale with a growing law firm by offering flexible support, custom scripting, 24/7 availability, transparent per-minute pricing, and consistent service delivered by...
by Fiona Stevenson 4 min read -
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Business TipsMaximizing the Potential of Local Services Ads (LSAs) for Law Firms
Thomas Glasgow, an LSA expert at 1122 Marketing, shares his valuable insights on how a law firm’s approach to handling phone calls can significantly influence the effectiveness of their LSA...
by Fiona Stevenson 4 min read -
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Business TipsWhy Phone Responsiveness Is Key to Succeeding with Google Local Services Ads
Running successful Local Services Ads (LSAs) isn’t just about setting up a profile or getting leads. It’s about how you handle those leads once they pick up the phone. Speed,...
by Fiona Stevenson 4 min read
